Critics are bashing cereal maker Kellogg's for claiming their cereal can boost the immunity of a child. NYU Professor Marion Nestle: "The idea that eating Cocoa Krispies will keep a kid from getting swine flu, or from catching a cold, doesn't make sense."

Cereals marketed directly to children "have 85% more sugar, 65% less fiber, and 60% more sodium than cereals marketed to adults for adult consumption" according to researchers at the Yale University’s Rudd Center for Food Policy and Obesity.

A California judge has dismissed a lawsuit brought by woman who was suing the makers of Cap'n Crunch because her cereal did not contain real "Crunchberries." (via Boing Boing)

Under the Hood: streetwear featuring Kellogg's brand cereal characters. (via Satchel of Gravel)